Kiko Kostadinov approached us with the idea to repurpose the ubiquitous webshop into a more interesting platform. Together, we developed a store that sells specially made products, limited colorways or hand-made goods, and only opens when these products are available.
Our design proposal takes this notion seriously, foregoing all but the most essential interface elements in favour of a simple product list, providing overview and allowing direct access. The result is an expansion of the brand's practical attitude, and an unpretentious showcase for unique products.
Further projects for Kiko Kostadinov: Endless loop website
Kiko Kostadinov LLC, London
Creative & Engineering
Project directors: Malte Müller, Andreas Lexa
Design team: Andreas Lexa, Malte Müller, Klara Neubauer
Code: Malte Müller
Set in: Classic Grotesque by Rod McDonald via Monotype
Shop infrastructure: Shopify