Office statement

We approach the web as a form of digital architecture: It shapes the defining communal spaces of our time. Building these spaces requires deep understanding and balanced regard of platform strategy, visual design, content, engineering and systems architecture.

In close collaboration with our clients, we are able to organize and integrate these disciplines. This leads us to simple, honest solutions that are true to their digital materials. Our websites communicate effectively and can be used without effort, following the natural flow of the web. We operate in a highly organized way, on budget and on time. In this sense, WAF GMBH proposes a more effective model for designing and implementing digital platforms.

The studio was founded as W.A.F. by Malte Müller and Andreas Lexa in 2011. It has since evolved into a design firm that has completed visual identities and websites for diverse international clients such as Artek, Art Basel, Die Zeit, Vitra, Kiko Kostadinov, Deutsche Telekom and Maharishi. As the digital arm of ACRONYM®, WAF GMBH provides visual design and technological direction to the brand.

Our office can be reached now by calling +49 (0) 160 96705966 or addressing email to


Eppendorfer Weg 95a
20259 Hamburg


Team members


Malte Müller, Tim Rausch, Klara Neubauer, Lukas Esser, Lisa Rinaldi, Mareike Kuers, Sarah Choi


Andreas Lexa, Friederike Wolf, Nadine Schwery, Hanna Wolff, Paul Bille, Jules Moynat, Fox

Frequent collaborators

David Kamp, Louise & Florian Kunth aka. Island, Sarah Bernhard, Jens Franke, Martin Wolf, Lena Rix, Yokohama Coffee Bar, nion digital, Nadine Schwery, Jannik Schäfer, Benjamin Behr, Andreas Schober, Jihee Lee, 21st digital, Matthias Oertel, Lukas Siemoneit, Marc Wright, Anika Väth, Julian Bühler, Anne Levy, Sascha Hillingshäuser, Maria Knabe

Website information

Version: 1.3, deployed on October 26th, 2021
Typeface: Ucity, designed by Yassin Baggar for Fatypeflux
CMS: Kirby 2.5.12, by Bastian Allgeier integration: Arena PHP
100% vanilla JS, no analytics, no cookies
No frameworks, no artificial sweeteners
Compiled using Grunt 2.4
Total page weight: 653,3kb